Nearfield Holdings builds and acquires companies that create meaningful, screen-free experiences for families. Our first product line is creating an entirely new consumer category.
The average American family spends less than 37 minutes per day in shared activity. Meanwhile, the puzzle market alone has grown to $2.3 billion globally, with 71% of purchases made by adults seeking screen-free downtime.
We see a category gap: products designed specifically for multi-generational, shared physical experience. Not board games. Not solo puzzles. A new category we call family interaction systems — physical products with built-in mechanics that create shared moments between people of different ages and abilities.
Puzzles are the first product vertical. The platform architecture — patented connector technology, companion app, authenticated trading marketplace, and subscription model — extends to any physical product where two or more people build, create, or play together.
No competitor makes connectable puzzles, extending into a digital tech experience. We own the concept, the technology, and the IP.
12 patent applications covering the connector system, app features, and trading platform. Largest IP portfolio in the puzzle industry.
Physical product + companion app + trading marketplace + subscription model. Companies with recurring digital revenue alongside physical products trade at 10-25x EBITDA vs. 2-5x for pure product.
Authenticated trading marketplace means every trade puts a product in a new household with no ad spend.
Growing to $13.3B by 2030. Adult segment represents 71% of purchases. North America accounts for 35% of global revenue.
52.4% of sales are e-commerce, growing at 22.4% CAGR. Q4 seasonal peak drives 45-55% of annual revenue.
No existing brand offers a patented connector system. The closest alternatives are multi-panel art puzzles with no physical connection mechanism.
Patented connector system — puzzles interlock at the edge to form a continuous panoramic image
Proprietary edge connector pieces allow any Beside puzzle to physically attach to any other puzzle in the same collection, creating large-format murals.
AI-powered piece finder, build tracking, leaderboards, groups, and an authenticated trading marketplace. 12 patent-protected features.
Verified discount programs for therapists (OT, SLP, LMFT) and schools. Puzzles used in clinical settings for cognitive, fine motor, and family therapy.
QR-authenticated peer-to-peer trading. Every trade extends household reach with zero acquisition cost. Each puzzle carries a Puzzle Passport tracking its journey.
Based in Bentonville, Arkansas. Building Nearfield as a self-funded, technology (AI+) enabled operation with a lean team and automated infrastructure. The thesis: a small team with the right tools, the right IP, and the right category can build a category-defining company.